Looka

What is Looka?

Looka is an online logo maker and branding tool that uses artificial intelligence to generate custom logo designs and brand assets based on your preferences. After entering your company name and selecting styles, colors, and symbols, Looka’s AI creates hundreds of logo options for you to choose from. You can then customize your favorite design-adjusting fonts, colors, layouts, and icons-until you’re satisfied. Once purchased, you gain commercial rights to use your logo and, depending on your package, access a suite of branded assets for social media, business cards, and more.

Key Features

• AI Logo Generator:
  Instantly generates unique logo options based on your style, color, and symbol preferences.
• Customizable Editor:
  Fine-tune logos by changing fonts, colors, layouts, and icons; see dozens of variations for inspiration.
• Brand Kit:
  Access 300+ branded templates for business cards, social profiles, letterheads, email signatures, invoices, and more (with subscription).
• Unlimited Logo Edits:
  Make unlimited changes to your logo after purchase (Premium and Brand Kit plans).
• Multiple File Formats:
  Download logos in PNG, EPS, SVG, and PDF formats, including transparent backgrounds and color variations (Premium and above).
• AI Website Builder:
  Create a simple, branded website with the Brand Kit Web Subscription.
• Full Commercial Rights:
  Use your logo for any business purpose after purchase.
• Lifetime Technical Support:
  Get ongoing help with your logo and assets (Premium and above).

Pros

• Fast, intuitive logo creation and branding.
• High-quality, professional designs with strong customization.
• Unlimited post-purchase logo edits (Premium and Brand Kit).
• Affordable, transparent one-time pricing for logos.
• Brand Kit offers a wide range of ready-to-use branded assets.
• No design skills required.

Cons

• Only PNG file with Basic Logo Package (no transparent background or vector files).
• Brand Kit and website builder require annual subscriptions.
• Some users report issues with accessing purchased files and logo originality.
• Website builder is basic-limited features for advanced needs.
• No free logo downloads (but free to design and preview).

Who is Using Looka?

• Entrepreneurs, small businesses, and startups launching a new brand.
• Agencies and freelancers needing fast, affordable logo solutions.
• E-commerce stores and local businesses seeking cohesive branding.
• Nonprofits and educators looking for easy, professional design tools.

Pricing

• Basic Logo Package: $20 (one-time) - Single PNG logo file (1000x1000px, colored background, no full ownership).
• Premium Logo Package: $65 (one-time) - Multiple high-res file types (PNG, EPS, SVG, PDF), transparent backgrounds, color variations, full ownership, unlimited edits, lifetime support.
• Brand Kit Subscription: $96/year - All Premium features plus 300+ branded templates (business cards, social posts, letterheads, etc.), brand guidelines, and exclusive partner offers.
• Brand Kit Web Subscription: $129/year - Everything in Brand Kit plus an AI-generated website with your branding (domain not included).
• Free to design and preview logos; payment required to download and use.

Integrations

• No direct API, but assets can be used across all digital and print platforms.

Community

• Active support, tutorials, and help center.
• Regular updates and blog resources for branding tips.

How We Rated It

• Accuracy and Reliability: 4.6/5
• Ease of Use: 4.7/5
• Functionality and Features: 4.7/5
• Performance and Speed: 4.6/5
• Customization and Flexibility: 4.4/5
• Data Privacy and Security: 4.5/5
• Support and Resources: 4.4/5
• Cost-Efficiency: 4.5/5
• Integration Capabilities: 4.2/5
• Overall Score: 4.6/5

Summary

Looka is a fast, affordable, and user-friendly AI logo and brand identity platform, ideal for entrepreneurs and small businesses. Its standout features include AI-powered logo generation, extensive customization, unlimited edits, and a robust Brand Kit for cohesive branding. While advanced features like website building and asset management require a subscription, Looka’s ease of use, professional output, and transparent pricing make it a top choice for anyone seeking to launch or refresh their brand identity quickly and confidently.