Moosend

What is Moosend?

Moosend enables users to create, automate, and analyze email marketing campaigns with a drag-and-drop editor, pre-built templates, and advanced automation workflows. It supports unlimited email sends, subscriber segmentation, landing page creation, and real-time analytics. Moosend is known for its generous 30-day free trial and simple, value-driven pricing, with all Pro features included in one plan based on subscriber count.

Key Features

• Drag-and-Drop Email Builder:
  Intuitive editor for designing emails, landing pages, and forms.
• Pre-made Templates:
  Over 115 clean, modern templates for fast campaign setup.
• Marketing Automation:
  Flexible workflow builder and ready-made automation templates for welcome emails, abandoned carts, and more.
• A/B Testing:
  Test different subject lines and content to optimize performance.
• Segmentation & Personalization:
  Advanced subscriber segmentation and dynamic content options.
• Real-Time Analytics:
  Track opens, clicks, bounces, unsubscribes, and sales.
• E-commerce Integration:
  Pre-made blocks for product listings, web tracking, and purchase tracking.
• Landing Pages & Forms:
  Build and publish landing pages and opt-in forms.
• Integrations:
  Connects with 40+ platforms and supports Zapier for broader automation.
• Mobile-Friendly:
  Mobile-optimized editor and campaign management.
• Pay-as-You-Go Credits:
  Option to buy credits for occasional senders instead of a monthly plan.
• Custom Events & Tracking:
  Track product views, custom events, location, device, and more.
• Customer Support:
  24/7 live chat and email support on all plans; priority support and account manager on Enterprise.

Pros

• Extremely affordable pricing with unlimited email sends.
• All Pro features included in one plan-no feature gating.
• Easy-to-use interface and fast campaign setup.
• Generous 30-day free trial with access to all features.
• Excellent value compared to competitors (often 40%+ cheaper).
• Flexible payment options (subscription or credits).
• Strong automation and e-commerce features.
• Responsive support and detailed knowledge base.

Cons

• No permanent free plan (only a 30-day free trial).
• Native Shopify integration only via Zapier.
• A/B testing limited to two versions per campaign.
• No SMS marketing feature.
• Advanced features like account manager and priority support only on Enterprise plan.

Who is Using Moosend?

• Small businesses and startups seeking affordable, scalable email marketing.
• E-commerce brands leveraging automation and product recommendations.
• Agencies managing multiple client campaigns.
• Marketers focused on list growth, segmentation, and automation.
• Occasional senders using pay-as-you-go credits.

Pricing (2025)

PlanPrice (Monthly, billed annually)Contacts IncludedKey FeaturesFree Trial | $0 (30 days) | Unlimited | All Pro features
Pro | $7 | 500 | Unlimited emails, automation, landing pages, etc.
Pro | $13 | 1,000 | Unlimited emails, all features
Pro | $38 | 5,000 | Unlimited emails, all features
Pro | $70 | 10,000 | Unlimited emails, all features
Pro | $128 | 25,000 | Unlimited emails, all features
Pro | $252 | 50,000 | Unlimited emails, all features
Enterprise | Custom | 200,000+ | Account manager, priority support, custom add-ons

• Pay-as-you-go credits: 1 credit = 1 email to 1 recipient (ideal for occasional senders).
• 30-day free trial: Includes all Pro features, no credit card required.
• Annual billing discounts and occasional extra discounts available.

Integrations

• 40+ direct integrations (including WordPress, WooCommerce, Zapier, etc.).
• E-commerce and CRM integrations.
• Google Analytics for advanced tracking.
• API access for custom workflows.

Community

• 24/7 live chat and email support.
• Knowledge base with tutorials, videos, and webinars.
• Dedicated account manager and priority support on Enterprise plans.

How We Rated It

• Accuracy and Reliability: 4.7/5
• Ease of Use: 4.8/5
• Functionality and Features: 4.6/5
• Performance and Speed: 4.7/5
• Customization and Flexibility: 4.5/5
• Data Privacy and Security: 4.6/5
• Support and Resources: 4.7/5
• Cost-Efficiency: 4.8/5
• Integration Capabilities: 4.5/5
• Overall Score: 4.7/5

Summary

Moosend is a feature-rich, affordable email marketing and automation platform ideal for small businesses, e-commerce brands, and agencies. Its intuitive interface, unlimited email sends, strong automation, and generous free trial make it a top value choice in 2025. While it lacks a forever-free plan and some advanced features are reserved for Enterprise, Moosend’s all-in-one pricing and robust capabilities make it a compelling alternative to pricier competitors.